Sunday, October 7, 2007

ABCs of Data Processing - Issue #1

I've been working in Direct Mail for over 17 years in the data processing field. I now own a marketing firm, but always wondered why it's so hard for people to understand the concept of data processing. Of course I live and breathe it so it's easy for me to say that, right?

A client of mine suggested that I should take all of my knowledge and write a book to help other people. He also commented that I explained things in laymen terms so people could truly understand what was being done to their data so I am going to do my best to help and you are my first readers.

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